About Gleidson Martins
About Gleidson Martins
Gleidson Martins was born in Brasilia, the youngest of 6 children. He was raised in Araguari, a small town in Minas Gerais state, Brazil. When he was 6 he lost his father, and his mother worked hard to give an education to all her children.
Gleidson started working in the news while he was still in college. His first article was an opinion piece which led to his becoming a columnist for a local magazine, Roteiro.
In 2001 he started his first-ever talking show for a production company. This aired on TV Vitoriosa, an affiliate of SBT, one of the largest Brazilian TV networks. During the following four years he became a well-known journalist, and began writing a column about movies, books, and events for a regional newspaper, Gazeta do Triangulo. He later wrote investigation pieces for the Gazeta, and investigative journalism quickly became his passion.
The Gazeta owned a magazine called Evidencia, for which Gleidson was originally a reporter, later an editor, and, in his final year of living in Brazil, Executive Director.
In 2007, Gleidson and his team created another magazine, Bella, which was aimed at a female audience.
In July of the same year, he moved to the United States in order to learn English.
Gleidson attended college in order to learn video editing and producing. He worked as a production assistant at KRON 4, and in the Broadcasting Department at City College of San Francisco. Later he worked at CBS San Francisco, beginning as intern in the Communications Department, moving on to the newsroom as Production Assistant, and finally video editor for their live morning show. As PA, he researched several stories, then co-produced “Missing Men”, for which he was an Emmy Award nominee.
In 2017 he founded News UpNOW, a digital medium nonprofit with one vision – to produce content on Bay Area arts, education, entertainment and community.
From 2022 to 2024, Gleidson worked for Meta as an executive producer.
Currently he is executive director and reporter at News UpNOW
Samples
Scripts
Work History
Work History
VO: To celebrate Asian American, Pacific Islander Heritage Month, we take a look at three organizations in San Jose, where over 37% of the population is Asian.
VO: Mosaic America, Chopsticks Alley Art and Kaisahan of San Jose Performing Arts are nonprofits dedicated to supporting local artists at different levels.
VO: Mosaic America was founded about 8 years ago with a mission to bring different artists together. They partner with other organizations to promote events.
SOT: Glady Lee - Artist and Community Advocate
VO: Kaisahan of San Jose Performing Arts presents history through dance.
SOT: Rachel Moreno – Kaisahan dancer
VO: They have been working for 42 years in the Bay Area.
They performed last week in Dublin, a dance called Maguindanao suite from the Mindanao region in the Philippines
SOT: Rachel Moreno – Kaisahan dancer
Lladro Valle professional Dancer
NATTSS:::///
VO: Back in San Jose Chopstick Alley was founded to support southeast Asian artists.
SOT: Trami Cron - Executive Director Chopstick Alley
VO: For the first time, Chopstick Alley has its own location to host exhibitions.
SOT: Trami Cron - Executive Director Chopstick Alley
VO: Besides exhibitions, Chopstick Alley offers classes.
It feels like a calling for Gladys, who can discuss with other organizations how to support her community.
SOT: Glady Lee - Artist and Community Advocate
In San Jose, Gleidson Martins for News UpNow.
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VO: For 48 years the San Francisco Comedy competition has taken place in the Bay Area.
This year, 32 comedians were selected. For the final round, 5 finalists performed in front of a large audience at the Marin Center in San Rafael. Jackie Flynn was the host.
NATTS:://
VO: It was a month of commitment for all contestants.
SOT: Shane Michael Fox – Talent Director SF Comedy Competition
SOT: Dvontre Coleman – Comedian
SOT: Dan Aguinaga – Comedian
VO: In third place Marcus Howard
NATTS:://
SOT:Melody Damm – San Rafael resident.
Shareen Khalv took second place and told jokes about his father and politics.
NATTS:://
VO: And the winner of the competition is the San Jose native,
Frankie Marcos.
SOT: Frankie Marcos – Comedian
VO:He won 75 hundred dollars.
IN San Rafael, Gm for NUN
Work History
Work History
Work History
Founder / Executive Director/ Host 03/2018 to Current
News UpNOW | San Francisco, CA
· Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
· Established a successful business by identifying market needs and developing innovative solutions.
. Interviewing community leaders in arts, education and entertainment in the Bay Area.
Senior Executive Producer 08/2022 to 06/2024 Meta | San Francisco, CA
· Video Editor of "Boz to the Future" podcast (video and audio) and Performance Talks with Nicola Mendelsohn
· Lead Operations for video studio.
Video Editor 07/2018 to 05/2019
CBS | San Francisco, CA
fast-paced video editing for live morning show, putting packages together, in less than 30 minutes before live show.
TV Operator 01/2017 to 10/2018
City College of San Francisco | San Francisco, CA
· Got content and added them to the system
· Programming and operating time slot.
· Operated various types of machinery, demonstrating versatility and adaptability in diverse work environments.
Production Assistant 03/2015 to 08/2017
CBS | San Francisco, CA
· Working closely to the Desk, co-produced investigative stories and ran teleprompter.
· Collaborated with production team to facilitate smooth operations, avoiding disruptions and delays.
Journalist 06/2007 to 08/2010
Brazil Explore Magazine
· Interviewed Brazilians and assisted small businesses on how to achieve their audience in the United States market.
· Researched and gathered information to develop accurate and credible stories.
Executive Director 02/2005 to 03/2007
Evidencia Magazine | Minas Gerais, Brazil
· Conducted research for news stories, created news schedules and set up interviews
· Oversaw design and layout of the magazine and wrote stories related to arts, entertainment, and interviewed celebrities
· Negotiated contracts with vendors, securing favorable terms while adhering to budgetary constraints.
· Developed strategic partnerships with key stakeholders to expand the organization's reach and influence.
Investigative reporter on site and columnist 09/2001 to 02/2007
Gazeta do triangulo, newspaper | Minas Gerais, Brazil
· Wrote investigative stories on politics and a weekly column on movies and books.
· Secured exclusive interviews with high-profile subjects by building trust through effective communication skills and professional conduct.
TV Host 09/2001 to 12/2005
Franco Produções | Minas Gerais, Brazil
· Hosted a weekly show for SBT Affiliate, produced, interviewed, and reported on location.
· Collaborated with production team members to develop innovative segment ideas that resonated with target audience demographics.